GANOUNE, Youssef; ANNOUR, Asmae; REMLI, Taqy Eddine; ELKHABACH, Mohamed. Cartographie bibliométrique du marketing CRM et du marketing digital: Analyse des cooccurrences et des co-citations. IJDAM • International Journal of Digitalization and Applied Management, [S. l.], v. 3, n. 1, p. 1–25, 2025. DOI: 10.23882/ijdam.26220. Disponível em: https://ojs.nmdjournals.org/index.php/ijdam/article/view/220. Acesso em: 28 dec. 2025.